Design That Speaks.
Strategy That Sells.
Built to Perform —
Online and In-Person.
This spotlight on the Amazing Afrique project reveals how strategy and soul align through purposeful design. From logo creation and SEO-driven content to web layout and social media visuals, every piece was crafted to reflect the founder’s passion, personal story, and mission-driven message.
A custom Content Release Strategy Deck was developed to align with her physical event schedule, with a clear goal: to optimize sales and drive foot traffic through timely, targeted content leading up to each public appearance.
To support her success on the ground, I delivered a custom service: Asset Adaptation for vendor booths — transforming her digital designs into print-ready displays, signage, and packaging that command attention at markets and events.
This is the kind of creative execution that helps booth vendors stand out, look polished, and build trust at first glance.
Brand Style Guide A cohesive visual identity crafted to empower the client’s brand across every platform — from the digital scroll to the vendor booth table. This guide included a custom logo system, intentional color palette, elevated fonts, and ready-to-use templates built for both screen and print. Every asset was designed with clarity, creativity, and scalability in mind — giving the client a toolkit to show up bold, polished, and unforgettable wherever their story is told. Color Palette That Speaks for You We curated a unique set of brand colors that work together beautifully — bold enough to catch attention, but versatile enough to use in both digital and print. Each color was assigned a purpose (for example: buttons, backgrounds, or headlines), so the client knows exactly when and where to use them.
Logo & Brand Identity A signature identity crafted from the heart — designed to reflect deep personal meaning, while standing tall on both digital storefronts and physical booth banners.
Website Building & Layout Design Every website I build is more than a digital storefront — it’s a visual narrative, optimized for impact, infused with strategy, and tailored to tell your story with clarity and style. Whether you need a brand-new build or a full redesign, I offer: Custom layouts designed in Squarespace, Wix, or GoDaddy .SEO-optimized copy .Mobile-first responsiveness .Branded visuals and social integration .User flows aligned with your sales or booking goals For clients with a physical presence, I also create supporting assets and landing pages aligned with vendor events, product launches, or seasonal campaigns — ensuring your digital presence works hand-in-hand with your in-person strategy.
“6' x 3' Vendor Booth Banner — Designed for Impact” This large-format display was created using a professional print-bleed template to ensure flawless edge-to-edge clarity at full scale. It features the Amazing Afrique logo, a clear call to action, and the website URL to drive post-event engagement. At the heart of the layout is a branded mission statement — visually and verbally capturing the founder’s purpose: to empower, inspire, and connect through culturally-rooted products with meaning. Designed not just to be seen — but to stop traffic, spark curiosity, and build trust from the very first glance.